We don’t see many door to door salespeople these days. Once upon a time though they were a significant force in the sale of consumer products.
The other day I stumbled across a couple of videos which gave me a real slap in the face.
Make of these videos what you will. For me, this is a [...]
In sales and marketing we are always being told to start with a strong sales pitch or promotion and unsurprisingly it undermines your credibility and ensures you’re ignored.
Today more than ever, we need to start doing things differently and that first contact should start with a conversation that opens up a channel of trust between [...]
Most of us who are in sales want to be good at what we do, because sales, just like business is a process of constant improvement if you really want to go somewhere or become one of the top sales people.
With all the training and conventional wisdom that gets pushed upon sales people you’d be [...]
Companies only make large financial investments when there is good reason to do so, which is why selling strategically can help you build a picture of whether there is good reason and your likely chances of success.
That good reason is usually a confluence of factors that converge to prioritise the way a company spends its [...]
This is an email I received from Mike Southon who’s column you can read at the FT. I really liked it so decided to copy the entire email as Mike wrote it and added a few additions below. You can also see his blog here.
============
Most entrepreneurs are very comfortable when offering products and services to [...]
